NorthStar Gaming Launches New Online Casino and Sportsbook
Published: May 18, 2022
North Star Gaming has launched a new online casino and sportsbook in Ontario. The new platform is called NorthStar Bets and represents the latest brand to enter the provincial online gambling market, which kicked off on April 4.
The platform’s launch campaign is called “That’s A Win”, and will offer customers the chance to get familiar with NorthStar Bets’ offering.
Local talents from Ontario worked on the campaign, with NorthStar Gaming using such an approach to reaffirm its dedication to the economy of Canada’s most populous province.
“That’s A Win” is currently being promoted across different channels.
NorthStar Bets has also promised its customers exclusive insights and commentary from industry insiders. Chris Johnston, the platform’s Senior NHL insider and one of the best insiders on the continent, will offer his thoughts and tips on the Toronto Maple Leafs.
Michael Moskowitz, CEO at NorthStar Gaming, said in a press statement:
As we built the NorthStar Bets platform, we knew the brand needed to reflect our vision of becoming Ontario’s most engaging casino and sportsbook while also conveying the unique aspects of the NorthStar Gaming ecosystem to consumers. That’s a Win provides Ontarians with a memorable introduction to the brand and our platform. As an Ontario-based online betting platform and sportsbook, we’re excited to get NorthStar Bets into the hands of Ontario consumers.
About NorthStar Gaming
NorthStar Gaming is a Toronto-based gaming company and a convergence leader in sports betting and Canadian online casinos. It’s also committed to making sure local customers, and their money stay in Ontario and other Canadian regulated jurisdictions.
The company’s Ontario online casino promises a premier user experience, together with relevant and engaging sports betting content.