Betway signs Philadelphia Flyers deal
Published: November 16, 2021
Betway, a prominent Super Group-owned online gaming and sports betting brand, has signed a multi-year deal with Philadelphia Flyers. A popular iGaming operator and one of the most popular NHL franchises will join forces, making a mutually beneficial alliance.
Betway branding is now to appear in Wells Fargo Center, both on the boards and the ice, as a part of the agreement. Betway also looks to get widespread coverage from TV broadcasts and social media reach.
Huge TV viewership records were set last year, but the company wants to break them with its new partner. The NHL franchise focuses on partnerships with innovative enterprises that understand the sports industry.
The team has league-leading media platforms and constantly-growing TV ratings, which will provide Betway with considerable reach and exposure.
Betway continues to expand its US footprint, as they have recently signed deals with Dallas Mavericks and Philadelphia 76ers. They are sure the latest agreement will be a match made in heaven for the company.
Adding Flyers to the long list of partners is a logical step ahead in extending the company’s reach. Conquering the North American market is essential for any online casino and sports betting operator, given the continent’s dedication to sports.
The blossoming market has always been crucial for expanding player databases and establishing the enterprise’s position in the industry. If a company wants to cement its front-running status in the field, it needs to enter the US and Canadian jurisdiction and grow steadily over time.
Commenting on the new deal, Anthony Werkman, CEO of Betway, stated:
Continuing the growth of the brand, we’re thrilled to add the Philadelphia Flyers to our burgeoning North American portfolio. Through our partnerships with both the Flyers and the 76ers, Betway now has a major presence in the fanatical sporting city of Philadelphia.
Betway Group is an industry-leading iGaming and sports betting brand, providing first-class entertainment since 2006. With its teams continuously evolving and expanding, the company utilizes the latest technologies to stay a frontrunner in the online gaming field.
The ambition to become a world leader drives the enterprise forward, creating cutting-edge, game-changing player experiences. Betway treats its partners and customers with respect, promoting collaboration and teamwork, living and breathing its values.